McLaren has (technically) entered the NFT space. Although we can’t explain the complexities of the digital art platform, blockchain, or cryptocurrency, we were part of bringing Refik Anadol’s live NFT, Casa Batlló: Living Architecture, to Rockefeller Plaza via structural engineering…that counts, right?!
Our entertainment team engineered the structure that supports the everchanging LED art display which uses real-time climate data from the Spanish city to show ephemeris being celebrated on the Casa Batlló façade. It will be auctioned off by Christie’s as part of its 21st Century Evening Sale today, May 10th. (It is slated as the only NFT up for sale!) Experts estimate the value to be between $1 and $2 million.
Auction Results: USD $1,380,000